The DTC Kill List - 2025 Edition

THE DTC KILL LIST (2025 EDITION)
One slide. Zero mercy.

DTC used to be about standing out. Now? Most brands are just blending in.

The DTC Kill List is one brutal slide that calls out what’s dead in 2025:

• Played-out design tropes (hello, pastel palettes + flat renders)
• Copywriting that sounds like investor decks, not human voices
• Websites that could pass for a Canva template
• Growth “strategies” built on Discords no one joins and ads no one clicks

This isn’t a report. It’s not a trend deck. It’s a straight-up hit list of what not to do if you want your brand to survive.

Download it free. Print it. Pin it to your wall. Use it as a filter to kill the noise before it kills your brand.